Generative AI: The next frontier for Google Cloud and its customers

Generative AI: The next frontier for Google Cloud and its customers

Google Cloud has come up with its new offerings in its latest announcements at IO 2023. It has introduced some new foundation models and tools. The models can help businesses and developers leverage generative AI in applications across various domains.

Imagine using AI to create and customize the content according to your need. That is the vision of Generative AI. It has brought up a revolutionary change in artificial intelligence. It can help create new content and experiences from existing data with the help of next-generation language models with enhanced multilingual, reasoning, and coding capabilities.

What benefits does Generative AI offer?

  • Creativity: Generative AI helps create and develop diverse content and inspires new ideas and solutions.
  • Productivity: Generative AI helps users enhance productivity by automating repetitive tasks like writing headlines, summaries, or code snippets.
  • Personalization: It helps users create personalized content according to their needs and contexts.

Google Cloud has launched three new foundation models in vertex AI:

  • Codey: A text-to-code foundation model
  • Imagen: A text-to-image foundation model
  • Chirp: A speech-to-text foundation model
  • Let’s discover what these new foundation models offer to the users.

    Codey: A text-to-code foundation model

    The first foundation model Codey helps the developers to develop code through code completion, generation, and chatting. This model works by suggesting further coding based on code entered into by the developer. Then, codey generates the code and lets the developer communicate for help with the chatbot in case of any debugging, documentation, or other coding–related matters.

    This model supports around 20+ coding languages like SQL, Java, Javascript, Python, and Typescript.

    Imagen: A text-to-image foundation model

    It is the second model launched under AI vertex that helps users generate and edit high-quality images for any use. It is to be used by different businesses to design their products and logo images.

    With the help of this model, it is also simple to modify an existing image in terms of its color just with the instructions of a few words. The vertex AI has proper security and governance controls to keep your data safe and secure.

    Chirp: A speech-to-text foundation model

    The third model is Chirp (a speech-to-text model) which will let organizations engage with customers inclusively in their native languages.

    This model supports over 100 languages with 98% accuracy in English. It facilitates tasks ranging from voice control to captioning to voice assistance.

    Embeddings APIs

    Vertex AI has embedding APIs for both text and images that help developer build recommendation engines, compelling apps, and question-answering systems. It helps develop sophisticated applications in the context of semantic understanding of texts or images used.

    Reinforcement learning from human feedback

    Vertex AI offers Reinforcement learning from human feedback (RLHF). It allows the organization to fine-tune the performance of foundational models by incorporating human feedback to manage the performance efficiently.

    It is very beneficial in healthcare, e-commerce, and finance businesses as it helps in higher customer satisfaction and engagement.

    Vigilant use of generative AI and the newly introduced models can prove to be a game-changing technology for businesses and developers. Google Cloud has unlocked several new opportunities for users to generate and edit content (text, image, or speech) according to their needs. These models have proper security and governance that supports using generative AI ethically and responsibly.

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